Identifying your selling points

Begin with a list.

 Get it all on paper so you can look over it afterwards (you can then write it on your CV).  There is no point in knowing what you are good at if you don’t let the world know it.  Write a list. 

Your selling points (strengths) are what people will use to judge you as a candidate (you also have to use them to drive away focus from your weaknesses). 

Selling points are hopefully unique, but you need to cover the fundamentals that most hiring managers look for (i.e. team play, communication skills, reliablity, etc – you’ve probably seen all that on job ads).  Use these basic skills to get started.

 When you get those basics out of the way, you need to concentrate on your “unique” skills.  What makes you different from the crowd?  Why should the employer hire you over the next guy in line?  What are your strengths?

 Don’t worry if you seem to be having trouble when finding out who you are.  Ask your friends.  Ask your tutors or teachers.  Ask your family.  You can even ask your boss and colleagues (as long as you don’t tell them you are leaving).

 Here are a few examples of unique selling points:

 

Good with computers (quick typing, fast learner, experience) 

Customer service 

Working well in teams 

Etc.

 When you have a list of your selling (strong) points you are closer to marketing yourself to the best employees out there!

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Explore posts in the same categories: The Basics of Personal Job Marketing

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